Season 30

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All-Access: WNBA’s 30th Anniversary Game

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The First Ever WNBA Game

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Behind the Scenes: We Got Next

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History: WNBA Archives

Analysis

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The WNBA is officially tipping off its 30th season on May 8, with the preseason already wrapped up and fans given a glimpse of what’s to come for several contenders, rookies, and big signings from a tumultuous free agency.&nbsp;



The excitement surrounding this season is reaching a fever pitch, especially with so many moving parts this offseason and with two new teams added to the league ahead of 2026. While there’s likely an infinite number of things that fans are looking forward to this season, we’ll take a look at 10 things that should be on fans’ radars ahead of tip-off weekend.



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<h2 class="wp-block-heading">1. How Dominant will the Aces Be?</h2>



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The Las Vegas Aces shocked the world in 2025. Sitting at 14-13, the Aces headed into a fateful August 2nd contest against the Minnesota Lynx, where the Lynx had the biggest road victory in WNBA history &#8211; the final score was 111-58.



That loss handed Las Vegas a 14-14 record with just 16 games left in the season. Their response to being on the losing end of that WNBA record? Winning 16 games in a row, blowing by their postseason competition, and sweeping the Phoenix Mercury in the WNBA Finals to land their third championship in four seasons.&nbsp;



The team didn’t shake up their starting lineup much for 2026, and why would they? A’ja Wilson is primed for another MVP run, while their mid-season trade last year that landed NaLyssa Smith ended up paying off in dividends. They also re-signed Jackie Young, Chelsea Gray, and Dana Evans, while also upgrading their bench with Chennedy Carter, Cheyenne Parker-Tyus, Brianna Turner, and Stephanie Talbot.&nbsp;



It’s hard to imagine a world where Las Vegas gets anywhere close to their lows from their 2025 season &#8211; and that&#8217;s a scary prospect for the rest of the league. This is not to say that there aren’t other contenders, but it sure does feel like the championship runs through Michelob Ultra Arena.&nbsp;



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<h2 class="wp-block-heading">2. Tight ROTY race</h2>



Azzi Fudd went first overall to the Dallas Wings, and that pick immediately re-paired her with former championship backcourt sidekick Paige Bueckers. We’ll get into that momentarily.&nbsp;



Fudd, while an electric guard who can score at all three levels, has some stiff competition ahead for the 2026 Rookie of the Year award. Preseason was a great look into that potential race, with several neophytes proving they’re more than ready for the challenge of WNBA physicality, speed, and competition.&nbsp;



Lauren Betts, the fourth-overall pick in this year’s draft, averaged 15 points per game along with 4.5 rebounds, two assists, and one steal for the Washington Mystics in the preseason. Raven Johnson was a defensive stalwart for the Indiana Fever in preseason, contributing 2.3 steals, 4.7 assists, 3.7 rebounds, and six points per game in Indiana’s three preseason games. Olivia Miles, who was snagged by the Lynx right after Fudd was off the board, looks like an extremely tidy fit next to Courtney Williams in Minnesota’s backcourt already. She averaged 10.7 points, 4.7 rebounds, and three assists in three games. 



We haven’t even mentioned Flau’jae Johnson’s preseason performances, which were capped by a 20-point performance against the Portland Fire.&nbsp;



This is going to be a ridiculously fun ROTY race.&nbsp;



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<h2 class="wp-block-heading">3. Two New Expansion Teams</h2>



The Toronto Tempo and Fire are kicking off their inaugural seasons during the WNBA’s 30th year, with Portland “reviving” its past franchise and returning to create a neat rivalry with the Seattle Storm. For Toronto, the Tempo’s tip-off marks a major expansion into Canada, with games scheduled in Vancouver and Montreal.&nbsp;



As we saw with the Golden State Valkyries in 2025, you simply cannot write off a new team before they’ve even gotten a chance to establish their play style and identity in the regular season. The league is teeming with talent, and Portland and Toronto are offering 24 more roster spots to players who would not have gotten the opportunity to suit up or even start in 2026.&nbsp;



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<h2 class="wp-block-heading">4. The Impending MVP race</h2>



As mentioned, it’s expected that Wilson will continue her dominance over the MVP award in 2026. This could be the year that Napheesa Collier, also, finally, breaks through this wall and wins the award for the first time. She was considered a frontrunner alongside Wilson last year. Alyssa Thomas is also always an underrated force to be reckoned with in this race.&nbsp;



Other names to watch include Caitlin Clark, Breanna Stewart, Kelsey Plum, Allisha Gray, or even Paige Bueckers. It’s difficult to imagine this award going to anyone other than a big, but these guards have a shot at making Wilson’s road to a fifth MVP honor a bit shakier.&nbsp;



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<h2 class="wp-block-heading">5. Surprising Contenders</h2>



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The preseason was a nice window into what’s to come for this year, and an even better glimpse into which teams could shock fans with great seasons. The Wings looked fantastic in their final preseason contest against the Aces, with Aziaha James leading the way with 18 points, four rebounds, two steals, two assists, and a block. Their depth could come up huge for them in 2026, especially as much of that depth was added by way of free agency. The more veterans like Alanna Smith and Jess Sheppard to help lead their young core, the better.&nbsp;



Another potential contender could be the Indiana Fever, who now have a healthy Clark back in the fold. With her, Aliyah Boston, and Kelsey Mitchell, their core is set up for a decent run at top seeding this season. Plus, their depth seems to be a strength this year. It depends on how healthy they can remain throughout the season. On paper, the Fever look primed for a return to the postseason.&nbsp;



A third team to watch for a deep postseason run is the Atlanta Dream. They aren’t necessarily a surprising team considering they’ve made the postseason each year for the last three years. But their addition of Reese this offseason changes their makeup. As a team heavily reliant on spacing, lending itself to the effectiveness of its bigs, they made quite the splash acquiring a player who lives at the rim for her offense as well as Reese does.&nbsp;



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<h2 class="wp-block-heading">6. The Impact of Big Free Agency Signings</h2>



Free agency was just as chaotic as the trade market this offseason. There were some notable returns, like Nneka Ogwumike heading back to the Los Angeles Sparks and Azurá Stevens landing back with the Chicago Sky. The Sky also acquired Skylar Diggins on the free agent market, adding some much-needed veteran guard play to a young roster in need of some direction. 



Other significant free-agent moves included Alanna Smith heading to the Wings after spending her last two seasons with the Lynx, Gabby Williams leaving the Storm for the Valkyries, and Brittney Griner heading to the Connecticut Sun after a brief stint with the Dream.&nbsp;



These are all hugely impactful signings, and some could even swing teams from having fringe postseason potential to being full-fledged contenders. The Wings and the Valkyries certainly qualify under that umbrella thanks to these signature signings.&nbsp;



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<h2 class="wp-block-heading">7. Fudd and Bueckers Reunited in Dallas</h2>



With Fudd landing with Dallas, the Wings have an opportunity to witness a rookie come into the WNBA and immediately be comfortable with their backcourt company. Fudd and Bueckers finally won an NCAA championship together in 2025, before Bueckers was drafted by the Wings. Their work together as the UConn Huskies’ starting backcourt was must-watch TV, and Dallas is seemingly hoping to replicate their success in the WNBA with their Fudd pick.&nbsp;



In preseason, Fudd&#8217;s play was a mixed bag, averaging just 8 points per game and 1 assist, struggling with the league’s physicality and speed during the transition. However, her upside is obvious from her time with UConn, and the Wings have an opportunity to recreate one of the best one-two offensive punches in women’s college basketball history with her added to the fold. 



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<h2 class="wp-block-heading">8. Angel Reese in Atlanta</h2>



Reese landed with the Dream following a shocking trade with the Sky this offseason. Following yet another All-Star campaign in 2025, she lands with an Atlanta team that feels a piece or two away from making a Finals push.&nbsp;



Whether or not she is that final piece will be fun to see, especially since the Dream already roster two powerful scoring options in Gray and Rhyne Howard. Atlanta already led the league in rebounding prior to acquiring Reese, who will be aiming to add her 2025 league-leading 12.6 rebounds per game to the fold. Three-point shooting for the Dream will be key to unlocking her potential with this lineup.&nbsp;



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<h2 class="wp-block-heading">9. Sophomore Leaps</h2>



Anyone catching Wings, Mystics, or Sun games was probably impressed by the performances of second-year players headed into the 2026 season. For Dallas, that includes Bueckers, of course, but also Aziaha James, who averaged 17.5 points per game along with 5.5 rebounds, three steals, and 2.5 assists in the preseason. For Washington, both Sonia Citron and Kiki Iriafen look poised to continue to raise the ceiling of the Mystics after both nearly spoiled Bueckers’ bid for ROTY in 2025.&nbsp;



Saniya Rivers already looks like a huge leader for the Sun on the floor headed into 2026. She was excellent in Unrivaled this past offseason, and her 2nd season with the Sun looks poised to be a launching pad for her to go from an impressive rookie to a borderline star. Her defensive strengths were on display throughout the preseason, and she unlocked Connecticut’s potential on offense thanks to her quick thinking in transition and her speed.&nbsp;



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<h2 class="wp-block-heading">10. Celebrating Season 30</h2>



Of course, in addition to all of these things, the WNBA’s players have to be excited about putting on a show for the league’s 30th year. There have been so many legends that have defined the league in such a short period of time, and we’re also witnessing legendary careers unfold before us in real time.&nbsp;



You cannot take the current talent on display this season for granted, especially the performances by players like Wilson, Clark, Collier, Thomas, and so many others. This is a major milestone for the league to have reached, and the momentum for players and fans in 2026 is only getting stronger.
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10 Things to Look Forward to in Season 30

GM Survey

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The WNBA is stepping into a defining new era. From A’ja Wilson and Breanna Stewart to a wave of generational talent across every draft class, the league’s depth continues to grow entering its 30th year. With expansion underway and <a href="http://wnba.com/news/wnba-wnbpa-tentative-cba-deal-2026">a new Collective Bargaining Agreement</a> set to take effect, the annual General Manager Survey offers a snapshot of a league already in motion.
The rise of second-year guard Paige Bueckers has the Dallas Wings selected as the most fun team to watch and most improved entering 2026, with Bueckers also the top choice among general managers as the player to sign when building a franchise.
<a href="https://www.wnba.com/news/wilson-2025-mvp">Reigning MVP Wilson</a> is predicted to dominate once again and is the top choice to win the league’s Most Valuable Player award. The <a href="https://www.wnba.com/news/las-vegas-aces-finals-accolades-2025">defending champion</a> Las Vegas Aces are also favored to repeat as Finals winners.
Following a whirlwind offseason marked by significant player movement, Gabby Williams (Golden State) and Angel Reese (Atlanta) are named the two most impactful offseason acquisitions, while the Valkyries and the Dream were voted the top defensive teams, respectively.
Elsewhere on the survey, the effects of the new CBA are already shaping roster construction, and GMs identify the addition of two developmental roster spots as the biggest adjustment heading into this season.
WNBA GMs responded to 42 different questions about the best teams, players, coaches and offseason moves. General managers were not permitted to vote for their own team or personnel. Percentages are based on the pool of respondents to that particular question, rather than all 15 GMs.
&gt;&gt;The results of last year’s GM Survey are available <a href="https://www.wnba.com/news/2025-wnba-gm-survey">here</a>.
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<h3>PREDICTIONS</h3>
Which team will win the 2026 WNBA Finals? 
1. Las Vegas – 40% 
2. New York – 33% 
3. Atlanta – 27% 
**Last year: Minnesota – 60%
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<h3>PLAYERS</h3>
Who will win 2026 Kia WNBA MVP? 
1. A’ja Wilson, Las Vegas – 60% 
2. Breanna Stewart, New York – 27% 
&gt;&gt; Also receiving: Caitlin Clark (IND); Allisha Gray (ATL) 
**Last year: Napheesa Collier – 67%
If you were starting a franchise today and could sign any player in the WNBA, who would it be? 
1. Paige Bueckers, Dallas – 33% 
T-2. Caitlin Clark, Indiana – 20% 
T-2. A’ja Wilson, Las Vegas – 20% 
3. Dominique Malonga, Seattle – 13% 
&gt;&gt; Also receiving votes: Breanna Stewart (NYL); Napheesa Collier (MIN) 
**Last year: Caitlin Clark – 50%
Which player forces opposing coaches to make the most adjustments? 
1. A’ja Wilson, Las Vegas – 60% 
2. Alyssa Thomas, Phoenix – 13% 
&gt;&gt; Also receiving votes: Caitlin Clark (IND); Napheesa Collier (MIN); Kelsey Mitchell (IND); 
Breanna Stewart (NYL) 
**Last year: A’ja Wilson – 33%
Which player is most likely to have a breakout season? 
T-1. Dominique Malonga, Seattle – 15% 
T-1. Rickea Jackson, Chicago – 15% 
&gt;&gt; Also receiving votes: Julie Allemand (TOR); Cameron Brink (LAS); Paige Bueckers (DAL); Kennedy Burke (CON); Veronica Burton (GSV); Rhyne Howard (ATL); Marina Mabrey (TOR); Leila Lacan (CON); Jackie Young (LVA) 
**Last year: Satou Sabally – 20%
Who is the best point guard in the WNBA? 
1. Chelsea Gray, Las Vegas – 73% 
2. Caitlin Clark, Indiana – 20% 
3. Paige Bueckers, Dallas – 7% 
**Last year: Caitlin Clark and Chelsea Gray &#8212; 50%
Who is the best shooting guard in the WNBA? 
1. Jackie Young, Las Vegas – 27% 
2. Paige Bueckers, Dallas – 20% 
T-3. Kelsey Mitchell, Indiana – 13% 
T-3. Sabrina Ionescu, New York – 13% 
T-3. Allisha Gray, Atlanta – 13% 
&gt;&gt; Also receiving votes: Kelsey Plum (LVA); Kayla McBride (MIN) 
**Last year: Caitlin Clark &#8211; 33%
Who is the best forward in the WNBA? 
1. A’ja Wilson, Las Vegas – 47% 
T-2. Napheesa Collier, Minnesota – 27% 
T-2. Breanna Stewart, New York – 27% 
**Last year: Napheesa Collier and A’ja Wilson – 33%
Who is the best center in the WNBA? 
1. A’ja Wilson, Las Vegas – 57% 
2. Jonquel Jones, New York – 21% 
3. Aliyah Boston, Indiana – 14% 
4. Brionna Jones, Atlanta – 7% 
**Last year: A’ja Wilson – 50%
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<h3>OFFSEASON</h3>
Which team made the best overall moves this offseason? 
1. Dallas – 47% 
2. Atlanta – 33% 
&gt;&gt; Also receiving votes: Chicago; Las Vegas; New York 
**Last year: Indiana – 64%
Which player acquisition will make the biggest impact? 
T-1. Angel Reese, Atlanta – 27% 
T-1. Gabby Williams, Golden State 27% 
3. Nneka Ogwumike, Los Angeles – 20% 
4. Satou Sabally, New York – 13% 
&gt;&gt; Also receiving votes: Marina Mabrey (TOR); Skylar Diggins (CHI) 
**Last year: Alyssa Thomas – 50%
What was the most underrated player acquisition? 
T-1. Ariel Atkins, Los Angeles – 21% 
T-1. Alanna Smith, Dallas – 21% 
3. Rickea Jackson, Chicago – 14% 
&gt;&gt; Also receiving votes: Pauline Astier (NYL); Monique Billings (IND); Kennedy Burke (CON); Nneka Ogwumike (LAS); Nyara Sabally (TOR); Erica Wheeler (LAS) 
**Last year: Sophie Cunningham, Ariel Atkins and DiJonai Carrington – 17%
What was the most surprising move of the offseason? 
1. Satou Sabally, New York &#8211; 23% 
T-2. Angel Reese, Atlanta – 15% 
T-2. Alanna Smith, Dallas – 15% 
&gt;&gt; Also receiving votes: Bridget Carleton (POR); Skylar Diggins (CHI); Rickea Jackson (CHI); Marina Mabrey (TOR); Jacy Sheldon (CHI); Brittney Sykes (TOR) 
**Last year: DeWanna Bonner – 33%
Which team will be most improved in 2026? 
1. Dallas – 67% 
2. Chicago – 20% 
3. Los Angeles – 13% 
**Last year: Indiana – 42%
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<h3>ROOKIES + INTERNATIONAL</h3>
Who will win 2026 Kia WNBA Rookie of the Year? 
1. Olivia Miles, Minnesota – 73% 
2. Azzi Fudd, Dallas – 20% 
3. Flau’jae Johnson, Seattle – 7% 
**Last year: Paige Bueckers – 73%
Which rookie will be the best player in five years? 
1. Awa Fam, Seattle – 67% 
2. Olivia Miles, Minnesota – 33% 
**Last year: Dominique Malonga – 60%
Which rookie was the biggest steal at where she was selected in the Draft? 
T-1. Nell Angloma, Connecticut – 21% 
T-1. Ta&#8217;Niya Latson, Los Angeles – 21% 
3. Flau’jae Johnson, Seattle – 14% 
&gt;&gt; Also receiving votes: Gianna Kneepkens (CON); Gabriela Jaquez (CHI); Cotie McMahon (WAS); Olivia Miles (MIN); Justine Pissott (IND); Awa Fam (SEA) 
**Last year: Dominique Malonga, Aaliyah Nye and Makayla Timpson &#8211; 20%
Who is the best international player in the WNBA? 
1. Jonquel Jones, New York – 33% 
2. Janelle Salaun, Golden State – 20% 
T-3. Alanna Smith, Dallas – 13% 
T-3. Dominique Malonga, Seattle – 13% 
&gt;&gt; Also receiving votes: Leonie Fiebich (NYL); Leïla Lacan (CON); Awa Fam (SEA) 
**Last year: Jonquel Jones – 50%
Which country (outside of the U.S.) is producing the best WNBA talent right now? 
1. France – 100% 
**Last year: France – 80%
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<h3>DEFENSE</h3>
Who is the best defensive player in the WNBA? 
1. A’ja Wilson, Las Vegas – 53% 
2. Gabby Williams, Golden State – 20% 
3. Alyssa Thomas, Phoenix – 13% 
&gt;&gt; Also receiving votes: DiJonai Carrington (CHI); Alanna Smith (DAL) 
**Last year: Napheesa Collier, Minnesota – 33%
Who is the best interior defender in the WNBA? 
1. A’ja Wilson, Las Vegas – 73% 
2. Alanna Smith, Dallas – 13% 
T-3. Ezi Magbegor, Seattle – 7% 
T-3. Alyssa Thomas, Phoenix – 7% 
**Last year: A’ja Wilson– 67%
Who is the best perimeter defender in the WNBA? 
1. Gabby Williams, Golden State – 60% 
2. Brittney Sykes, Toronto – 20% 
&gt;&gt; Also receiving votes: DiJonai Carrington (CHI); Jordin Canada (ATL); Kahleah Copper (PHX) 
**Last year: DiJonai Carrington – 27%
Which team will be the best defensive team in the WNBA? 
1. Golden State – 50% 
2. Atlanta – 36% 
T-3. Indiana – 7% 
T-3. Minnesota – 7% 
**Last year: Minnesota – 73%
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<h3>COACHES</h3>
Who is the best head coach in the WNBA? 
1. Cheryl Reeve, Minnesota – 53% 
2. Becky Hammon, Las Vegas – 40% 
3. Natalie Nakase, Golden State – 7% 
**Last year: Cheryl Reeve – 83%
Which head coach is the best manager/motivator of people? 
1. Becky Hammon, Las Vegas – 43% 
T-2. Nate Tibbetts, Phoenix – 14% 
T-2. Stephanie White, Indiana – 14% 
T-2. Natalie Nakase, Golden State – 14% 
&gt;&gt; Also receiving votes: Cheryl Reeve (MIN); Karl Smesko (ATL) 
**Last year: Cheryl Reeve – 36%
Which head coach makes the best in-game adjustments? 
1. Cheryl Reeve, Minnesota – 50% 
2. Becky Hammon, Las Vegas – 33% 
T-3. Natalie Nakase, Golden State &#8211; 7% 
T-3. Nate Tibbetts, Phoenix – 7% 
**Last year: Cheryl Reeve – 50%
Which head coach runs the best offense? 
1. Cheryl Reeve, Minnesota – 33% 
2. Nate Tibbetts, Phoenix – 20% 
T-3. Becky Hammon, Las Vegas – 13% 
T-3. Natalie Nakase, Golden State – 13% 
T-3. Karl Smesko, Atlanta – 13% 
6. Stephanie White, Indiana – 7% 
**Last year: Becky Hammon and Cheryl Reeve – 45%
Which new or relocated head coach will make the biggest impact on his/her new team? 
1. Sandy Brondello, Toronto – 71% 
2. Jose Fernandez, Dallas – 14% 
T-3. Sonia Raman, Seattle – 7% 
T-3. Chris DeMarco, New York – 7% 
**Last year: Stephanie White – 50%
Who is the best assistant coach in the WNBA? 
1. Eric Thibault, Minnesota – 36% 
T-2. Kristi Toliver, Phoenix – 18% 
T-2. Briann January, Indiana – 18% 
&gt;&gt; Also receiving votes: Olaf Lange (TOR); Brandi Poole (ATL); Roneeka Hodges (CON)
Which active player will make the best head coach someday? 
1. Chelsea Gray, Las Vegas – 50% 
2. Courtney Vandersloot, Chicago – 17% 
&gt;&gt; Also receiving votes: Lindsay Allen (DAL); Veronica Burton (GSV); Paige Bueckers (DAL); Alyssa Thomas (PHX) 
**Last year: Chelsea Gray – 36%
Which retired player who isn’t already coaching in the W should be? 
1. Sue Bird – 36% 
T-2. Katie Smith – 14% 
T-2. Candace Parker – 14% 
T-2. Seimone Augustus – 14% 
&gt;&gt; Also receiving votes: Lindsay Harding; Lisa Leslie; Diana Taurasi 
**Last year: Dawn Staley, Lisa Leslie, Candice Dupree and Sue Bird – 18%
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<h3>MISCELLANEOUS</h3>
Which team will be the most fun to watch? 
1. Dallas – 36% 
T-2. Atlanta – 29% 
T-2. Indiana – 29% 
4. Golden State – 7% 
**Last year: Indiana – 75%
Which team has the best home-court advantage? 
1. Golden State – 64% 
2. Indiana – 21% 
3. New York – 14% 
**Last year: New York – 50%
Which team has the most promising young core? 
T-1. Dallas – 31% 
T-1. Seattle – 31% 
3. Washington – 23% 
4. Indiana – 15% 
**Last year: Indiana – 50%
Which player is the most athletic? 
1. Brittney Sykes, Toronto – 31% 
2. Dominique Malonga, Seattle – 15% 
&gt;&gt; Also receiving votes: Cameron Brink (LAS); Kahleah Copper (PHX); Kelsey Mitchell (IND); Saniya Rivers (CON); Gabby Williams (GSV); A&#8217;ja Wilson (LVA); Jackie Young (LVA) 
**Last year: Kahleah Copper – 36%
Which player is the best passer? 
1. Chelsea Gray, Las Vegas – 93% 
2. Caitlin Clark, Indiana – 7% 
**Last year: Chelsea Gray – 75%
Which player is the best leader? 
1. A’ja Wilson, Las Vegas – 79% 
&gt;&gt; Also receiving votes: Napheesa Collier (MIN); Chelsea Gray (LVA); Breanna Stewart (NYL) 
**Last year: Napheesa Collier and A’ja Wilson – 42%
Who is the most versatile player in the WNBA? 
1. Breanna Stewart, New York – 36% 
T-2. Gabby Williams, Golden State – 21% 
T-2. Alyssa Thomas, Phoenix – 21% 
&gt;&gt; Also receiving votes: Napheesa Collier (MIN); Allisha Gray (ATL); Satou Sabally (NYL) 
**Last year: Napheesa Collier – 42%
Which player has the best basketball IQ? 
1. Chelsea Gray, Las Vegas – 93% 
2. Breanna Stewart, New York – 7% 
**Last year: Chelsea Gray – 36%
Which player would you want taking a shot with the game on the line? 
T-1. Chelsea Gray, Las Vegas – 36% 
T-1. A’ja Wilson, Las Vegas – 36% 
3. Jackie Young, Las Vegas – 14% 
&gt;&gt; Also receiving votes: Paige Bueckers (DAL); Arike Ogunbowale (DAL) 
**Last year: Chelsea Gray – 25%
Which 2 teams will lead their conference in the Commissioner’s Cup to reach the championship game? 
1. Las Vegas (West) vs. New York (East) – 43% 
2. Las Vegas (West) vs. Atlanta (East) – 29% 
&gt;&gt; Also receiving votes: Las Vegas vs. Indiana; Phoenix vs. Atlanta; Dallas vs. New York; Los Angeles vs. New York 
**Last year: Minnesota (West) vs. New York (East) – 50%
Which change to the league this year will require the biggest adjustment? 
1. Development Player Spots – 42% 
2. New Expansion Teams – 25% 
3. New CBA – 17% 
4. World Cup Break – 8%

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2026 WNBA GM Survey: 42 Questions Ahead of the 30th Season

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– Campaign Anchored by Three Films Showcasing Greatness, Rising Stars and 
Championship Moments –
– Court Origins Nights and Legacy Trail Merchandise Program Celebrate the League’s Roots – 
– Top 30 Plays to Honor the Most Iconic Moments in WNBA History –
NEW YORK, April 7, 2026 – The WNBA today launched its 30th season celebration, honoring three decades of impact while spotlighting the league’s accelerating momentum ahead of the 2026 season tip-off on Friday, May 8.
The WNBA will also introduce several initiatives tied to the milestone 30th season, including the WNBA Legacy Trail merchandise program, campaign films, a Top 30 Plays series and Court Origins programming featuring WNBA Court Origins Nights.
“Season 30 arrives at the perfect transformational moment in our league’s history – marking both a defining milestone and the beginning of a new era for the WNBA,” said WNBA Commissioner Cathy Engelbert. “The unprecedented growth and momentum we’re experiencing today is the result of three decades of commitment – from players, teams, fans, partners, and investors. As we step into this next dynamic era together, Season 30 is tracking to be our most memorable yet – celebrating both how far we’ve come while highlighting the limitless opportunities ahead as we continue to elevate women’s basketball to new heights.”
Season 30 will recognize those who built the WNBA, engage longtime and new fans, and set the stage for the league’s next era. A commemorative Season 30 logo will appear on courts, game balls and jerseys throughout the season.
“As we tip off our historic 30th season, we’re bringing fans closer to the WNBA than ever before through bold, creative, and immersive storytelling,” said WNBA Chief Marketing Officer Phil Cook. “We’re building a season-long platform of activations, collaborations, and fan-first experiences designed to engage the WNBA family wherever they are. Season 30 will be our most ambitious and innovative marketing campaign ever – one that matches the current momentum of the WNBA.”
Select initiatives for the WNBA’s historic 30th season include the following:
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 Season 30 Campaign 
The league will recognize the WNBA’s 30th season through an integrated brand campaign. The campaign tagline is “There’s More Where Thirty Came From,” signifying that the WNBA’s 30-year journey is a continuous narrative of progress and cultural impact. The WNBA will premiere three films as part of its Season 30 campaign: Raising GOATs, Signatures and Confetti.
<a href="https://www.youtube.com/watch?si=7NYAVFjDDJQIfy0f&amp;v=y2XBV0N8Cz4&amp;feature=youtu.be">Raising GOATs</a> debuting today, explores what defines greatness in the WNBA. Signatures will spotlight emerging All-Stars who are shaping the game’s future. Confetti will close the season with a tribute to the championship moment. These films will be amplified across broadcast, digital, social, and experiential touchpoints, and supported by fan activations throughout the season.
 WNBA Court Origins and WNBA Court Origins Nights
WNBA Court Origins, the league’s first-ever retro program, will mark 30 seasons through a curated collection of storytelling, merchandise and live experiences. The program will be highlighted by “WNBA Court Origins Nights” which connect generations of players and fans while revisiting the league’s earliest years.
WNBA Court Origins Nights will feature nationally televised games involving three of the league’s original franchises – the New York Liberty, Los Angeles Sparks and Phoenix Mercury. The throwback matchups will turn back the clock to the WNBA’s 1997 inaugural season, with on-court elements, in-arena moments and broadcast presentations designed to reflect the league’s original era.
WNBA Court Origins Nights will immerse fans in a full-scale celebration of the WNBA’s beginnings, featuring WNBA Nike Court Origins Edition uniforms and warm-ups, and a WNBA Wilson Court Origins Edition game ball with 1997-era branding.
 
 WNBA Legacy Trail 
The WNBA Legacy Trail is a fan-centric merchandise program designed to showcase the league’s history while recognizing the players, fans, staff and defining moments that have shaped the WNBA.
The program will feature product drops honoring the league’s 30th season. On the 30th of each month during the season, a new licensee collaboration will be unveiled, with purchase availability dates to follow.
All items will be available through the licensees’ direct-to-consumer channels and other participating retail partners. Fans will be able to follow the WNBA Legacy Trail all season, tracking each product release as it is announced.
Fans can look forward to three initial product drops in April featuring La Crema on April 9, Nike on April 13 and Mitchell &amp; Ness on April 15, with each collection officially revealed on its launch day.
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 WNBA Top 30 Plays
The WNBA Top 30 Plays is a content special honoring the most iconic on-court plays in league history. From unforgettable displays of athleticism to culturally resonant milestones to game-changing brilliance, the series will highlight plays that have defined three generations of professional women’s basketball in the United States.
A distinguished panel of former WNBA players, coaches and influential voices from across entertainment will help guide the selection process, bringing both basketball expertise and cultural perspective. Each play will be evaluated across several criteria, including historical impact, athleticism, game context, player legacy, fan reaction, visual appeal and era representation, ensuring a comprehensive look at the moments that have moved the game forward.
The WNBA Top 30 Plays will be a produced long-form special, which will feature the full countdown of plays and conversation amongst the panel of their significance, and will premiere this season on the WNBA App with additional clips and BTS on WNBA social.
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About the WNBA 
Tipping off its historic 30th season in 2026, the WNBA continues to be one of the fastest-growing brands in sports, fueled by record-breaking momentum and unprecedented growth. Having reached a tentative agreement on a new transformational Collective Bargaining Agreement in March 2026, the league enters a bold new chapter focused on elevating the player experience, increased investment, and growing women’s basketball globally. The WNBA’s dedication to societal impact is supported by the WNBA Changemakers Collective (Ally, AT&amp;T, CarMax, Deloitte, Google, and Nike), a first-of-its-kind group of purpose-driven companies working to empower players and the league, increase visibility, and drive business transformation.
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WNBA Launches 30th Season Celebration Honoring League's Past, Present and Future

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