NBA to Host Weekly Watch Parties for Fans to Interact with Videos Together in Real-Time on Facebook
NEW YORK, Feb. 15, 2019 – NBA Digital, jointly-managed by the NBA and Turner Sports, today announced all NBA, WNBA, NBA G League and NBA 2K League game recaps will now be available on Facebook Watch. These video recaps will span every game during the season, including the Summer League, preseason and playoffs where applicable. Additionally, the NBA will host a weekly Watch Party on Facebook, allowing fans around the world to watch and interact with game recaps and videos together in real-time. WNBA, NBA G League and NBA 2K League Watch Parties will be held monthly on the platform.
“We are excited to provide our millions of followers on Facebook with recaps to every game across all four of our leagues,” said Sam Farber, NBA Vice President, Digital Media. “Through Facebook’s innovative Watch Party experience, basketball fans around the world can interact in real-time and share in their passion for the game.”
“We’re thrilled for Facebook Watch to now be a place where basketball fans can come together to get caught up on and debate the latest action from each of the NBA’s four leagues,” said Devi Mahadevia, Facebook North America Sports Programming Lead. “The NBA boasts one of the most vibrant sports communities on our platform – and by delivering these game recaps and hosting a weekly Watch Party, the league will be able to engage with fans around the world in new and exciting ways.”
The NBA has built one of the largest Facebook communities in the world, with 400 million followers across all league, team and player accounts on the platform.
About the NBA
The NBA is a global sports and media business built around four professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, the NBA G League and the NBA 2K League. The NBA has established a major international presence with games and programming in 215 countries and territories in 50 languages, and merchandise for sale in more than 100,000 stores in 100 countries on six continents. NBA rosters at the start of the 2018-19 season featured 108 international players from 42 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with 1.5 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.
About NBA Digital
NBA Digital is the NBA’s extensive cross-platform portfolio of digital assets jointly-managed by the NBA and Turner Sports including NBA TV, the NBA App, NBA.com, NBA League Pass, NBAGLEAGUE.com and WNBA.com.
About Facebook Watch
Facebook Watch is a place to discover and enjoy video on Facebook. Home to a wide range of video – from scripted comedy and drama, to competition and reality series, to individual creators and live sports – Facebook Watch is a destination where content, community and conversation come together. This is a personalized viewing experience, where you can discover new content based on what your friends are watching, and catch up on the shows you follow. Facebook Watch is available for free on mobile apps across Apple and Android, on desktop, laptop and on TV apps listed HERE.