Agreement includes Casino Arizona and Talking Stick Resort branding on Mercury jerseys

Phoenix Mercury Announces Marquee Partnership with Casino Arizona and Talking Stick Resort

PHOENIX – Today, the Phoenix Mercury entered into an exclusive, multi-year marquee partnership with Casino Arizona and Talking Stick Resort that includes branding on the Mercury’s home and away jerseys. The new agreement also designates Casino Arizona and Talking Stick Resort as the presenting sponsor of the Phoenix Mercury.

The partnership was announced this morning by Mercury President Jason Rowley, Mercury VP Ann Meyers Drysdale and Casino Arizona’s Senior Director of Marketing Peter Arceo, during a press conference inside the Casino Arizona Pavilion at US Airways Center.

Highlighting the partnership is the appearance of the Casino Arizona and Talking Stick Resort logo across the front of the Phoenix Mercury home and away jerseys, as well as on the team’s warm-ups. Images of the jerseys are below. With the deal, the Mercury remains one of five WNBA teams with a corporate-branded jersey, after becoming the first team in WNBA history to sign a marquee partnership in 2009.

“The Phoenix Mercury is thrilled to announce our new marquee sponsorship with Casino Arizona and Talking Stick Resort,” said Mercury President, Jason Rowley. “Having served as the presenting partner for the Mercury’s 2007 WNBA Championship run, Casino Arizona has been a loyal supporter of women’s basketball and we are excited to take that collaboration to an unprecedented level.”

Casino Arizona and Talking Stick Resort’s logo will also be featured on the Phoenix Mercury’s home court at US Airways Center, and incorporated into the team’s official logo. Images of the court and logo are attached. The new co-branded logo will appear on Mercury tickets and other collateral.

“The partnership between Casino Arizona and the Phoenix Mercury is truly an obvious fit,” said Peter Arceo, Senior Director of Marketing for Casino Arizona. “We both provide the ultimate entertainment in our respective fields. We are proud to be a part of all the excitement the Mercury will bring this season and beyond.”

In addition to marquee placement on player jerseys and on-court logo recognition, Casino Arizona and Talking Stick Resort will receive brand exposure on the team’s website, in-arena signage and throughout various in-game promotions. During each Friday and Saturday home game, one lucky Mercury fan will compete in the Casino Arizona Lucky 7’s Shootout for the opportunity to win up to $77,777.

**IT’S OFFICIAL! The Phoenix Mercury will host the 2014 WNBA All-Star games on July 19, 2014 at US Airways Center. Secure your tickets today. Log on to PhoenixMercury.com/allstar for more information or call 602.252.WNBA.

More »

Video

Elena Delle Donne and Tamika Catchings Support Lauren Hill

Last week, Lauren Hill of Mount St. Joseph University courageously took the floor for her first college game, refusing to let an inoperable brain tumor keep her from achieving her dream – and WNBA stars Elena Delle Donne and Tamika Catchings were on hand to lend their support.

All-Access: NBA All-Star Relay

To promote healthy living, the NBA teamed up with New York Road Runners for the first-ever marathon relay.

Hammon Makes Coaching Debut

Becky Hammon makes history as the first woman to be a full time NBA coach.

USA Basketball Women’s National Team: Capturing the Gold

An all access look at the team’s journey through the 2014 FIBA World Championship for Women culminating in their gold medal win

Nneka Ogwumike and Breanna Stewart: Off Day in Istanbul

During a break in their busy game schedule, Nneka Ogwumike and Breanna Stewart took a tour through Istanbul’s world famous spice market