WNBA Teams Up with Bright Pink® to Bring Breast Health Education to Fans During WNBA Breast Health Awareness Week
NEW YORK, July 28, 2014 – The WNBA has teamed up with Bright Pink to bring breast health education to fans and encourage all women to live proactively. The WNBA, its teams and players are proudly supporting the effort to fight breast cancer by raising awareness and funds during WNBA Breast Health Awareness (BHA) Week July 28 to Aug. 3.
During the week, the WNBA will share breast health education with fans and followers through social media and in-game activation. In partnership with WNBA Cares, sales proceeds of BHA T-shirts sold on WNBAStore.com will benefit Bright Pink, a national non-profit organization whose mission is to save women’s lives from breast and ovarian cancer by empowering them to live proactively at a young age.
This year, ESPN2 and NBA TV will air a combined seven nationally-televised games, bringing attention and cognizance to this important cause. ESPN2 will feature a doubleheader on July 29 when the Chicago Sky takes on the San Antonio Stars at 8 p.m. ET, followed by the Los Angeles Sparks visiting the Phoenix Mercury at 10 p.m. ET. NBA TV will televise five BHA games, including an Aug. 3 doubleheader featuring the Washington Mystics and the Sky at 6 p.m. ET, and the Stars and the Seattle Storm squaring off at 9 p.m. ET.
Additional information for all team activities can be found on WNBA.com.
|2014 WNBA BREAST HEALTH AWARENESS GAMES|
|Fri.||July 25||San Antonio||Minnesota||7:00 p.m.||8:00 p.m.|
|Sun.||July 27||Minnesota||Connecticut||3:00 p.m.||3:00 p.m.|
|Sun.||July 27||Atlanta||Washington||4:00 p.m.||4:00 p.m.**|
|Mon.||July 28||Indiana||Los Angeles||7:30 p.m.||10:30 p.m.**|
|Tue.||July 29||Washington||New York||7:00 p.m.||7:00 p.m.|
|Tue.||July 29||Los Angeles||Phoenix||7:00 p.m.||10:00 pm.*|
|Tue.||July 29||Chicago||San Antonio||7:00 p.m.||8:00 p.m.*|
|Fri.||Aug. 1||Connecticut||San Antonio||7:00 p.m.||8:00 p.m.**|
|Sat.||Aug. 2||Minnesota||Tulsa||7:00 p.m.||8:00 p.m.|
|Sun.||Aug. 3||New York||Atlanta||3:00 p.m.||3:00 p.m.|
|Sun.||Aug. 3||Washington||Chicago||5:00 p.m.||6:00 p.m.**|
|Sun.||Aug. 3||San Antonio||Seattle||6:00 p.m.||9:00 p.m.**|
|Fri.||Aug. 8||Washington||Indiana||7:00 p.m.||7:00 p.m.|
As part of the weeklong event, all WNBA teams will host an in-arena Breast Health Awareness Night featuring special programming, including halftime presentations to honor local cancer survivors, live auctions, and the distribution of educational materials in partnership with local breast cancer awareness organizations.
Team highlights include:
• On July 29, the Minnesota Lynx will host its sixth annual Catwalk for a Cure presented by Hope Chest for Breast Cancer. Lynx players and coaches will take part in the fashion show that will feature a silent auction, with all proceeds from the event going to the Lynx Foundation, which supports breast cancer research and programs throughout the state of Minnesota.
• In an effort to raise funds for the Breast Cancer Research Foundation (BCRF), the New York Liberty will host two auctions on July 29. A live auction will take place pregame during its “Pink Ribbon” reception for season ticketholders, while a silent auction will be conducted during the game. A portion of every dollar spent at the concession stands at Madison Square Garden on July 29 will be donated to BCRF.
• On July 29, the Phoenix Mercury will host “Rock the Pink Night.” In support of breast health awareness, the Mercury will sell luminaires in the shape of a ribbon for $1, with all proceeds benefiting the Breast Cancer Society. In addition, the team will join Assured Imagining to offer mammograms onsite throughout the day. Following the contest that evening, the game-worn pink uniforms will be put up for auction, with proceeds benefiting the American Cancer Society.
• On Aug. 2, the Tulsa Shock will host its annual BHA night. The team will conduct silent and live auctions in the arena. Fans will be encouraged to sign the Shock’s “Dedication Wall,” where they can leave stories and notes of encouragement to those suffering from breast cancer.
• On Aug. 3, the Atlanta Dream will team up with Grady Hospital for the team’s annual “Dream Pink” game. The Dream launched an online auction, and will have a live postgame auction as well, with proceeds from both events going to Grady’s Avon Foundation Breast Health Center.
• On Aug. 6, the Indiana Fever will host the “Fever Bright Pink Plaza Party” outside Bankers Life Fieldhouse. Fever and Pacers staff, along with people in the community, will participate in a Brighten Up Workshop, where attendees will learn the risks and prevention methods for breast and ovarian cancers. Participants will also have the opportunity to receive autographs from Fever players and tickets to the Fever’s Breast Health Awareness game presented by Community Health Network, in addition to taking part in a live postgame auction on Aug. 8.
• The San Antonio Stars will host “Pink Week,” featuring a tip-off event with breast cancer survivors and their families. Guests will have the opportunity to participate in a shootaround with Stars players, in addition to taking part in yoga and Zumba activities. The Stars will also host a BHA Happy Hour at a local restaurant, with a portion of the proceeds benefiting breast health awareness.