Behind the Champions - Shira Amos
Shira Amos followed her passion to her current role as a Sales and Sevice Consultant with the Indiana Fever. After graduating from Indiana University with a degree in Sports Marketing and Management, she worked in telecommunications and banking, but found that her passion didn't lie in those industries. She wanted to "get back to my love of sports while supporting a team driven towards winning." And that's exactly what she found with the WNBA champion Fever. Excited to be working with this franchise and in this field, Shira says she's grown professionally while working with an organization she loves. "This career decision has truly enhanced me as a professional while giving me the opportunity to meet athletic and determined players and a front office that seeks to change the community in which we live."
What are your personal ties to sports, particularly women's basketball?
SA: I don't have any personal ties to women's basketball, but I ran track and played women's volleyball during most of my middle school and high school years. Being a woman connects me to this industry and drove me to take this position.
What is your role with the fever?
SA: My primary focus is selling season ticket packages, groups, and sponsorships.
What are the biggest rewards of your job?
SA: Being able to support two teams and an organization that are actively involved in the community, highly motivated in winning championships, and seek to help me improve as an individual and help those that work at Bankers Life Fieldhouse through community outreach.
How did the Fever's run through the playoffs affect your job?
SA: I believe I worked more hours in this playoff run than I have in the three years I've been here, however with the hard work it produced incredible support from our fans and the city. We were able to sell out every game during the final rounds. To see the IU Health Entry Pavilion filled up at 6:45 p.m. prior to the doors opening was an incredible feeling. Then to see the balcony filled with fans in their all-red for our "Red-Out" brought me to tears, but of course, my tears were tears of joy.
What was it like to be part of a WNBA championship run?
SA: Our championship run was amazing, exhilarating, shocking, and and motivating. This team rallied together not only to win a championship for themselves, but also for their fans and for the city of Indianapolis.