Boost Mobile to Present 2012 WNBA Most Valuable Player Award

NEW YORK, Sept. 10, 2012 – The WNBA and Boost Mobile, a leader in the no-contract wireless industry, today announced that Boost Mobile will be the presenting partner of both the 2012 WNBA MVP Award as well as the 2012 WNBA MVP Fan Vote and Sweepstakes, which takes into account fan voting for the second time in league history. The winner will be determined by a panel of 42 voters consisting of sportswriters and broadcasters as well as an MVP fan vote online and via mobile devices.

Fans can help decide the 2012 WNBA MVP by casting their votes online and via their mobile devices at WNBA.com/mvpvote. WNBA MVP Vote and Sweepstakes Presented by Boost Mobile begins at noon EST on Monday, Sept. 10, and continues through Sunday, Sept. 23. Fans may vote once per day online during the voting period on both their mobile device and their computers. The recipient of the 2012 WNBA Most Valuable Player Award will be announced during the WNBA Playoffs Presented by Boost Mobile.

“The WNBA Most Valuable Player Award Presented by Boost Mobile honors the highest individual achievement among the best players in the world,” said WNBA President Laurel J. Richie. “Having Boost Mobile, our marquee partner, support the award that recognizes our marquee player, is consistent with the WNBA’s goal to directly engage our passionate fan base through a variety of unique initiatives.”

“The WNBA has such a passionate and loyal fan base,” said Steve Gaffney, Vice President, Corporate Marketing at Boost Mobile. “The WNBA MVP Vote and Sweepstakes is a great opportunity for fans to get involved and take part in selecting this year’s Most Valuable Player.”

The 2012 WNBA MVP Fan Vote and Sweepstakes Presented by Boost Mobile will be supported during WNBA telecasts, online at WNBA.com, through voting platforms, via the “Race to the MVP presented by Boost Mobile” feature that tracks MVP candidates each week and through social media. The fan vote will count as one vote and will be compiled with the 41 media votes to determine the winner.

In addition, the sweepstakes will run during the voting period on WNBA.com/mvpvote. Fans who vote can enter into a contest for a chance to win a three-day, two-night trip, including round-trip airfare and hotel for two with two tickets to one game of the 2012 WNBA Finals that will be presented by Boost Mobile.

There have been eight recipients of the MVP Award in the WNBA’s 15-year history: Tamika Catchings, Indiana Fever (2011); Lauren Jackson, Seattle Storm (2003, ‘07, ‘10); Diana Taurasi, Phoenix Murcury (2009); Candace Parker, L.A. Sparks (2008); Lisa Leslie, L.A. Sparks (2001, ‘04, ‘06); Sheryl Swoopes, Houston Comets (2000, ‘02, ‘05); Yolanda Griffith, Sacramento Monarchs (1999); and Cynthia Cooper, Houston Comets (1997, ‘98).

The WNBA Most Valuable Player presented by Boost Mobile is part of a series of on-court performance honors called the WNBA Performance Awards presented by Boost Mobile. The series, currently in its first season, also includes the WNBA Eastern and Western Conference Players of the Week Presented by Boost Mobile, the WNBA Players of the Month presented by Boost Mobile and, in addition to the MVP award, three other prestigious year-end honors: WNBA Defensive Player of the Year presented by Boost Mobile, WNBA Sixth Woman presented by Boost Mobile, and WNBA Most Improved Player presented by Boost Mobile.

*NO PURCHASE NECESSARY TO PLAY OR INCREASE CHANCES OF WINNING. Void where prohibited. Using a mobile web browser may require a data plan from your service provider. Go to WNBA.com/mvpvote/rules for official rules, which govern, including how to enter/play, plus prize drawing, entry dates and sweepstakes operation/restrictions.

About Boost Mobile
Boost Mobile offers wireless phones and services with no long-term contracts. Boost Mobile redefines value for wireless consumers with its Monthly Unlimited with Shrinking Payments no-contract service, where the longer you stay the less you pay with on-time payments for unlimited voice, text messaging, Web, email and calls to 411. Boost Mobile offers nationwide service on the Nationwide Sprint Network, reaching more than 282 million people, with no activation or long-distance fees. Boost Mobile offers a selection of quality handsets from LG, Motorola, Research In Motion (RIM), Samsung, Kyocera and ZTE, ranging from entry-level to Android™ smartphone devices available nationwide at nearly 20,000 major retail stores, including Best Buy, RadioShack, Target, Family Dollar, Walgreens and Walmart, Sprint retail stores, independent wireless dealer locations, and on HSN, a leading TV home shopping network. Re-Boost® Cards are available at approximately 100,000 locations throughout the United States. Experience Boost Mobile on the Web at Facebook and Twitter; and purchase products at www.boostmobile.com.

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